Our team is dedicated to bringing you authentic experiences - through our magazines, shop, and online presence. We are on a mission to tell stories that reflect our culture and lifestyle of life in the North. Stories that matter, and that will live on forever. Stories that make the world a better place.

We believe we are only as good as the company we keep. We are community-driven, women-owned company.

We love the idea of the unknown, and we celebrate those bold enough to explore it.